Chart Your Growth with Analytics
SimpleTexting allows you to track your campaign performance with our built-in analytics tools. At a glance, you can see how many new subscribers you’ve gained, the number of users clicking links in your texts, and the number of messages sent per list. With data like this, you can tweak your campaigns for optimum performance.
To view your analytics, log in to SimpleTexting and click on Analytics. The three available reports are divided into tabs for Subscribers report, Campaigns report, and Billing stats.
In Subscribers report, you can see how many people have subscribed and unsubscribed depending on how they joined—keyword, web sign-up form, et cetera. Watch for changes in the unsubscribe rate to see how your messages are being received by your customers.
In Campaigns report, you can view how many text messages you’ve sent and received, plus additional information like opt-outs and clicks. Watch to make sure message volume is consistent. Peaks in activity can annoy subscribers, and customers sometimes forget about their subscription during troughs.
In Billing stats, you can see a snapshot of how and when your credits are being spent on text messaging.