SMS Marketing Blog

August 4, 2016
43% of Drivers Ignore No Texting Laws
At simpletexting.com, we’re always interested in finding out about how and where people are using their phones to send and receive text messages.  One of the most controversial times for people to send and receive text messages is while driving. To find out how often people are texting while driving we conducted a study amongst […]
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June 17, 2016
SMS Marketing Strategies to Reach Millennial Clients
It’s no secret that Millennials have a unique relationship with technology. For the generation who came of age during the rise of social media and the surge of cell phones, it can be hard to remember a time when friend requests and text messages were not part of daily life. In fact, Gen Y may […]
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May 17, 2016
Donald Trump Campaign Faces Lawsuits for Unwanted Text Messages
The Donald Trump presidential campaign has been charged with violating the Telephone Consumer Protection Act by sending unwanted political text messages to cellular phones. The Telephone Consumer Protection Act (TCPA) was passed in 1991 under President George H.W. Bush to protect the public from receiving unwanted telemarketer calls. Today, it equally applies to unsolicited text messages. […]
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May 16, 2016
Enter “The Nice Guys” Movie Sweepstakes!
Here at Simple Texting, we love implementing text message marketing in new and innovative ways. From customer surveys to Facebook and Twitter integration, SMS offers endless ways to engage with customers. We were thrilled when we were asked to help with a sweepstakes campaign for The Nice Guys, a new movie coming out in American […]
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May 6, 2016
How Text Messaging is Being Used in the 2016 US Presidential Campaign
If you’ve been a longtime observer of politics and text messaging, you might have heard about Barack Obama’s historic text in 2008, announcing he had chosen his Vice-Presidential candidate. Obama’s text message was hailed as a landmark moment in politics and technology, and analysts observed a connection between Obama’s use of technology and his support from younger […]
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April 18, 2016
The Best Times to Schedule a Text Message Campaign
With Simple Texting’s Scheduled Texts feature, you have the freedom to schedule your text messages for any date in the future. But when are the best times to send SMS texts? These tips may be useful the next time you’re scheduling a text message campaign. Consider what you’re sending. How customers respond to your text messages often depends on the […]
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