Definitions

Explore posts written to simplify the jargon and technical terms you may encounter during your journey with text marketing.

What Are Text or SMS Short Codes?

Are you curious about how to use text or SMS short codes for text marketing campaigns? Find out what your business needs to know about short codes.



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SMS Short Codes vs SMS Long Codes: Which One Is Right for You?

The main difference is that an SMS long code is a 10 digit number that can be used to send SMS messages, plus send and receive faxes or calls. SMS short codes are different because they are 5-6 digits and can only send and receive texts.

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Everything You Need to Know About Long Code Service Providers

Long codes are the future of text marketing. Learn about how they work and how a long code service provider can set your business up with one.



What Is SMS Remarketing and How Does It Work?

Learn the in’s and out’s of SMS remarketing as well as some best practices accompanied by tactics in action!

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The Best Mobile Messaging Platforms

Learn about the tool that makes text marketing possible for thousands of businesses.

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How to Use Text Messaging in Each Stage of a Sales Funnel

You've heard of a marketing funnel, now it's time to introduce its counterpart, the text funnel.