Perfect your lead generation and close more deals with these real estate text message prospecting scripts and examples.
Real estate text message prospecting is an endless job for any ambitious real estate agent.
Properties sell and clients move on one after the other, which means you’re going to need a continuous, effective way to bring in new clients.
The best strategy is to set up some effective real estate text message prospecting scripts and processes so your system can essentially run itself.
Let’s break down how you can do that step by step.
Real estate prospecting is the process of finding leads and turning them into clients.
Prospecting can be done through a lot of different methods, including:
You came here for real estate prospecting scripts, so I won’t make you wait any longer. Here are some example scripts you can take and use in your business today.
Hi [NAME], thanks for stopping by our site! I’d love to set up a call to talk about your home buying or selling goals. You can schedule a time at [LINK].
We’re thrilled you made it to the open house at [ADDRESS]! Please reply to this text with any questions you have about the property.
Welcome to the [AGENCY NAME] text list! We’ll send you the latest listings in your area and tips for buying and selling your home. Feel free to reply to this text with questions or to speak to our team!
Hello [NAME], we’re so glad [NAME OF REFERRAL] sent you our way! We’d love to talk to you about your home [buying/selling] journey. When would be a good time for a call this week?
Hi [NAME], it’s been a while since we last spoke, so I just wanted to reach out and see how your home [buying/selling] is going! How can [AGENCY NAME] help you with the process?
[NAME], it was so great to meet you at the [EVENT NAME] on [DATE/DAY OF WEEK]. I’d love to continue our conversation! When are you available for a quick call?
Calling all [AGENCY NAME] community members! Our team will be attending the upcoming [EVENT NAME] on [DATE] at [TIME]. Stop by and say hello!
Before you put those scripts to work, there are a few best practices to keep in mind as you put together your real estate prospecting strategy.
You know a lot about real estate text message prospecting now, but you’re going to need a way to collect contacts to text in the first place. That’s your opt-in method.
We’ll go over some common methods and how to approach choosing the right one(s).
To give your opt-in method(s) their best chance to succeed, you first have to know where your audience gathers.
Give plenty of thought to a few key factors:
Once you have a good idea of the audience you aim to reach, it’s time to figure out where you want to advertise your chosen opt-in method.
Want more inspiration? Check out our guide on where to advertise your keywords.
Of course, multiple opt-in methods are better than just one, and fortunately, SimpleTexting offers you multiple options that will keep you in compliance with text message industry laws and regulations.
Keywords are quite possibly the most common opt-in method out there. A keyword is just a short, memorable word or phrase your customers can text to your number to sign up to receive your texts.
If you’ve ever seen ads like this, then you’ve seen a keyword in action.
Setting a keyword up is very simple.
P.S. If you want to keep track of your engagement, you can from that main Keywords page.
Web forms are an excellent tool for turning website visitors into text subscribers. They’re also customizable so you can collect any details you’d like from your new SMS contacts.
Here’s how to set up your own.
Alt text: Setting up a web sign-up form for real estate prospecting on SimpleTexting’s platform
Here’s what a finished web form looks like.
When considering texting for your real estate prospecting strategy, here are a few important numbers to know.
Don’t take our word for it, either. RE/MAX high achiever Josh Barker uses our tips on short response times, keyword opt-ins, and integrations to run his lead generation strategy like clockwork.
“We set this thing up five years ago and it’s been running on cruise control ever since.”
Real estate advisor
Now, out of all the SMS software out there, why choose SimpleTexting? I could go on and on, but here are a few highlights we offer.
Feeling inspired? Try us out free for 14 days.