Navigating SMS Blog

Strong opinions and shared thoughts on text marketing, business, and tech. By the makers of SimpleTexting.

The Advantages and Risks of Text Messaging in Healthcare

Healthcare text messaging has become a popular way to improve patient communications. Here are some of the risks and advantages of texting in healthcare.



Image for Understanding Retail Customer Segmentation: The Top 5 Types of Retail Customers

Understanding Retail Customer Segmentation: The Top 5 Types of Retail Customers

Want to send more targeted messages that result in more sales? Read on for a quick guide to the most common types of retail customers and how to interact with them.

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How to Build a Results-Driven Retail Marketing Strategy

Learn how to build a results-driven retail marketing strategy that leads to more sales, better brand awareness, and higher customer loyalty.



The easy e-commerce customer journey checklist

Make the e-commerce customer journey mapping process easy with this checklist.

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Image for 7 Attention-getting Mother’s Day Text Templates for 2023

7 Attention-getting Mother’s Day Text Templates for 2023

Use these texts to craft “Happy Mother’s Day” texts that drive more sales and keep your customers engaged.

Image for SMS Marketing Playbook: Get More House Cleaning Service Bookings in 3 Steps

SMS Marketing Playbook: Get More House Cleaning Service Bookings in 3 Steps

Take a peek at the text messaging playbook that turns home cleaning service leads into customers.