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SimpleTexting vs. Textedly Comparison: Which is Best For Your Business?

This SimpleTexting vs. Textedly comparison will help you learn about the differences in pricing, features and integrations between the two platforms.

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A good SMS marketing platform can help you create personalized messages, design targeted campaigns, and track your results. A bad one can lead to wasted time and money. So, it’s important to make the right choice.

As you’ve probably already noticed, there are dozens of text marketing platforms out there to choose from. Who has time to evaluate each one? Luckily, I do, and I did.

I’ll walk you through the pros and cons of two of the most popular text messaging platforms available: SimpleTexting and Textedly. Both offer useful features to help you engage with their customers, but they differ in pricing, features, and ease of use.

I’ll share everything you need to know about these two platforms so you can make an informed choice. Yes, I work for SimpleTexting, but I’ve spent hours testing and evaluating SMS software. I know the pros and cons of the leading text messaging tools, including our own.

Keep reading to find out more about how these two text messaging heavyweights compare.


SimpleTexting vs. Textedly Price Comparison

Fortunately, both SimpleTexting and Textedly offer affordable packages that make it easy for businesses of all sizes to use their services. Textedly costs slightly less than SimpleTexting, but once SimpleTexting offers more flexibility to scale up and down.

SimpleTexting Pricing Plans

SimpleTexting offers pricing plans based on the number of text messages you send out every month:

  • Lowest pricing plan: $29/month for 500 SMS messages
  • Highest pricing plan: $899/month for 50,000 messages

If you need additional credits, you can purchase them at a reasonable price (between $0.02 and $0.06 per credit). You also have the option to build your own plan and choose the monthly sending limits that are right for you.

SimpleTexting also offers a 14-day free trial, meaning you can test the platform before committing to a plan.

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Textedly Pricing Plans

Like SimpleTexting, Textedly offers a range of flexible pricing options. 

  • Lowest pricing plan: $26/month for 500 SMS messages
  • Highest pricing plan: $2,999/month for 200,000 messages.

Make sure the plan you choose is the best for your business now and in the future, since you can’t downgrade your plan.

You can test drive Textedly with their 14-day free trial for all packages.

📣 FYI: An SMS message is 160 characters or fewer. A message that’s longer than an SMS message or includes media (like images and videos in the MMS format) will cost three messaging credits.

SimpleTexting and Textedly Features

Both SimpleTexting and Textedly offer features like text message automation, segmentation, reporting, and more to help connect you with your customers. Let’s take a closer look at each platform’s suite of features.

Features They Have in Common

SimpleTexting and Textedly both provide a range of features to help businesses engage with their customers:

  • Autoresponders: Send automated messages to customers who subscribe to your messaging lists.
  • Custom fields: Collect and store data about your customers, such as their names and location.
  • Segmentation: Organize your contacts based on specific criteria, such as location or interests, so you can easily send targeted messages to different groups.
  • Integrations: Connect your SMS platform with tools you already use to sync contact information and automate processes.
  • Reporting and analytics: Track the progress of your campaigns and make data-driven decisions.
Screenshot of SimpleTexting's SMS marketing app
My dashboard in SimpleTexting’s SMS marketing platform

How They Differ

If you look at a simple feature breakdown of Textedly and SimpleTexting, you’ll see that they have similar features (as do most text messaging platforms), with a few exceptions.

Here’s a quick overview of the key differences between SimpleTexting and Textedly’s features:

  • All SimpleTexting plans offer unlimited keywords and unlimited contacts. Textedly’s plans limit the number of keywords users can track, with seven keywords as the cap on the Silver plan ($349/month, the priciest option).
  • Textedly has a built-in drip campaigns feature, which allows you to set up automated nurture campaigns. SimpleTexting doesn’t have a feature out-of-the-box, but you can still set up drip campaigns in the platform.
  • SimpleTexting has more segment options than Textedly, so that’s something to consider if you want more control over your customer lists.
  • While both platforms integrate with third-party tools, SimpleTexting’s team can build custom integrations to save you time.
Screenshot of Textedly's mass texting platform
My dashboard in Textedly’s mass texting app


Textedly’s segmentation tool is fairly straightforward. It offers limited segmentation options, including name, phone number, group, and status.

While these dimensions can be helpful for small businesses, they may not work for you if you have multiple customer profiles and need more advanced segmentation capabilities.

SimpleTexting’s segmentation tool has a full suite of options, including age, gender, location, language, device, and behavior. With these segment dimensions, you can create highly targeted campaigns that catch your contacts’ attention. SimpleTexting’s segmentation tool is also user-friendly, allowing you to create new segments with just a few clicks.

“SimpleTexting’s segmentation tool is more powerful and user-friendly compared to Textedly. The biggest limitation is that, like Textedly, you cannot group segments with and-or statements.”

– Yousef Fatehpour, junior research analyst at SoftwarePundit

Textedly vs. SimpleTexting Integrations

Both SimpleTexting and Textedly enable you to connect SMS to your other business tools using integrations with third-party applications. Integrations make it easier for you to manage your SMS messaging campaigns and give your customers personalized experiences.

These platforms have integrations with popular tools like Zapier, HubSpot, and Mailchimp. The biggest difference is that SimpleTexting’s team can build custom integrations for you. With integrations built specifically for your business, you’ll have more optiojns and flexibility to make SMS fit seamlessly with the rest of your marketing strategy. simpletexting vs. textedly simpletexting vs. textedly simpletexting vs. textedly

SimpleTexting vs. Textedly: Final Verdict

While SimpleTexting and Textedly offer a wide range of SMS marketing services, SimpleTexting equips businesses with more advanced features and capabilities. 

SimpleTexting’s segmentation tool, keyword builder, pre-built campaigns, and automation capabilities make it a more comprehensive SMS marketing package for businesses overall.

Who is Textedly the Best For?

Textedly might be the best choice for users that need basic text messaging features and don’t anticipate fluctuations in their monthly message sending frequency. The platform works well for businesses that don’t need advanced features like segmentation, automation, and unlimited keywords.

Who is SimpleTexting the Best For?

SimpleTexting is an outstanding choice for businesses that require more robust SMS marketing features. Its segments, unlimited keywords, and automation capabilities make SimpleTexting a powerful tool for engaging customers and driving sales.

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Want to see how easy it is to create text message campaigns and have two-way conversations in SimpleTexting? Sign up for a free 14-day trial today.

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Dani Henion
Dani Henion

Dani Henion is the content team lead at SimpleTexting and is continuously looking for ways to make text messaging strategies and tips more accessible to SMBs. When she's not writing or planning new SMS content, you'll find her decorating elaborate sugar cookies or thrifting in Atlanta.

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