Do Texts With Photos Generate a Higher CTR? Here Are the Results From Our A/B Test
We split a subscriber list in two and sent each half an identical campaign—only one had a photo and the other didn't. Here's how each campaign performed.
10 Tips For Text Marketers With a 10-Digit Number
Does your business use a text enabled 10-digit landline, toll-free number, or a number with a local area code? If so, these marketing tips are for you!
The 10 best giveaway ideas for opt-in advertising
Read about giveaway best practices from guest contributor Ben Phillip at Money Crashers.
How to combine your social media with SMS marketing
From brand profiles to personal influencer pages, incorporate SMS into your social media strategy to build stronger, faster connections with your audience.
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What Are The Most Effective Calls To Action And Why?
Learn how to write a must-click CTA for any of your marketing messages by evaluating some of the best examples of CTAs across multiple industries.
How to Create a Business Communication Plan That Includes SMS
Business communication plans, learn why you need one and how to put one together (with examples). And finally, learn how SMS can add significant value.
