Best Practices

Ever wonder if there’s something you could be doing a little better? We’re here to help you feel confident about your texting efforts.

What Do All The Best SMS Marketing Messages Have In Common?

Over the last decade, we’ve seen many different approaches to SMS marketing campaigns. Here is what the top-performing SMS marketing messages have in common.



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The ultimate guide to SMS marketing for Shopify

Here’s everything you need to know about how to send SMS messages to your Shopify customers. We’ll cover the ins and outs, from setup to sending your first campaign.

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How to Add Texting to Your Instagram Profile

Does your organization have an Instagram business profile? Make sure you're doing this if you want to collect more leads!



Everything You Need To Know About Employment SMS Alerts

Tips to communicate quickly and effectively with staff, customers, patients, parents, and more during the pandemic.

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What Can Ernest Hemingway Teach Us About Writing Text Messages With More Clarity?

Are you struggling to write your 1st, or even 100th, text message? Let's see what the famous writer Ernest Hemingway can teach us about writing texts.

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Do Texts With Photos Generate a Higher CTR? Here Are the Results From Our A/B Test

We split a subscriber list in two and sent each half an identical campaign—only one had a photo and the other didn't. Here's how each campaign performed.