Best Practices

Ever wonder if there’s something you could be doing a little better? We’re here to help you feel confident about your texting efforts.

The easiest ways to collect phone numbers on your landing pages

Learn how to collect phone numbers on your landing pages without hurting your lead generation efforts.



Image for Need Retail Sales Conversation Starters? Copy These Text Message Templates

Need Retail Sales Conversation Starters? Copy These Text Message Templates

Need some help starting meaningful conversations with your retail customers? Learn how to acquire, nurture, and retain leads with these 17 text message templates.

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4 email templates you can steal to gather SMS subscribers

Convert your existing email contacts into SMS subscribers with these four customizable email templates you can copy and paste.



Understanding How and Why People Unsubscribe from Text Messages

Unsubsribes happen, but the key to a successful campaign is understanding why. Learn how to manage your opt outs and keep subscribers happy.

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Image for Email marketing vs. text message marketing: Which one is right for you?

Email marketing vs. text message marketing: Which one is right for you?

What's the difference between email and SMS marketing? Figure out which channel is right for your business and how to build an integrated digital marketing plan.

Image for Texting Etiquette – What’s Appropriate to Send Via Text Message?

Texting Etiquette – What’s Appropriate to Send Via Text Message?

With nearly everyone sending text messages these days, you may be wondering what kind of texting etiquette to practice. What is and isn't appropriate to send via text message? Learn some fun facts about texting etiquette in this helpful guide.