Navigating SMS Blog

Strong opinions and shared thoughts on text marketing, business, and tech. By the makers of SimpleTexting.

Your guide to Black Friday and Cyber Monday text messages in 2025

Get advice on how to use text messaging ahead of and during Black Friday and Cyber Monday (BFCM). Plus, discover consumer insights from a new Sinch survey.



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Texting & SMS marketing statistics in 2025

We surveyed 1,000 U.S. consumers as well as 400 business owners and digital marketers to glean key texting insights for 2025.

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What is SMS ticketing and how to implement it

When it comes to improving customer support, it’s essential to communicate with consumers the way they want you to. Implementing an SMS ticketing system is an easy customer service win.



What Are SMS and MMS Carrier Fees?

Some wireless carriers apply surcharges to messages sent on their networks. Here’s how we handle these fees.

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How to use SMS to communicate holiday shipping deadlines

Use this holiday shipping message strategy to keep your customers in the loop and happy over the busy holiday season.

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Holiday SMS marketing ideas for your small business

Struggling to find SMS marketing inspiration this holiday period? Use these holiday SMS tips to attract new customers, increase revenue and build a loyal subscriber following.