Drew Wilkinson

Drew Wilkinson's Posts

Drew Wilkinson is the Head of Marketing at SimpleTexting. Drew has more than a decade of experience managing successful integrated marketing programs to build brands, raise awareness, and generate demand.

5 Twilio alternatives for businesses that don’t want to build an SMS platform

I reviewed Twilio MessagingX capabilities along with several other alternative platforms. Here’s what I discovered.



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Texting & SMS marketing statistics in 2025

We surveyed 1,000 U.S. consumers as well as 400 business owners and digital marketers to glean key texting insights for 2025.

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What is SMS ticketing and how to implement it

When it comes to improving customer support, it’s essential to communicate with consumers the way they want you to. Implementing an SMS ticketing system is an easy customer service win.



SMS vs MMS text messages: definition & differences

Learn the differences between SMS and MMS texts along with ways to combine them for the best marketing and messaging.

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How to send a text blast

In this article, we’ll break down how to send a successful text blast using SimpleTexting. Whether you’re new to text marketing or looking to refine your strategy, we’ve got you covered.

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How to write the perfect appointment confirmation text

Appointment no-shows are frustrating and can lower your revenue. Prevent them with these appointment confirmation text templates and best practices.