Get a 10DLC number in a day

Most SimpleTexting customers register and start using their 10DLC in a day. Sign up today to start reliably messaging large contact groups from a number they recognize and trust.

  • Approved by carriers for A2P SMS messaging
  • Faster set-up and more affordable than short codes
  • Compatible with new and existing local numbers
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The world's top brands trust SimpleTexting
Starbucks is using SimpleTexting for Text Marketing Services
Cisco is using SimpleTexting for Text Marketing Services
LEGOLAND is using SimpleTexting for Text Marketing Services
Century 21 is using SimpleTexting for Text Marketing Services
Samsung is using SimpleTexting for Text Marketing Services
Stanford University is using SimpleTexting for Text Marketing Services
Chick-fil-A is using SimpleTexting for Text Marketing Services
Marriott is using SimpleTexting for Text Marketing Services
Kaplan is using SimpleTexting for Text Marketing Services

What is 10DLC?

10DLC is a 10-digit long code that wireless carriers have approved for sending business texts from a local number. When you see 10DLC, think of a local number with an area code that matches the business or organization’s location (for example: 404-206-6179 for a business in Atlanta).

It’s sometimes referred to as “A2P 10DLC messaging” because carriers have approved A2P (application-to-person) messaging on 10DLC.

Before 10DLC, 10-digit numbers were only sanctioned for P2P (person-to-person) messaging. Now, businesses can access a much higher throughput rate. 

In other words, more messages per minute can be sent on local numbers than on traditional 10-digit numbers. This makes a local number an attractive option for businesses that want to engage in SMS marketing.

Why should you use 10DLC?

Faster, more reliable, and trusted by customers. Local numbers are the next generation of text messaging.

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Recognizable area code

Ever received a call from an unfamiliar area code? You probably ignored it. Your customers do the same thing! Even with texts. Reach them more effectively with a local number.

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Reliable, fast delivery

With a local number, your messages are sent from a number sanctioned for A2P messaging. This means you can count on them to be delivered quickly.

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Affordable pricing

Want the security and reliability of a dedicated short code, without the high cost? A local number is a more cost-effective alternative.

All about local number registration

Mobile carriers require local numbers to be registered to cut down on spam texts from businesses. This is an important and exciting change to the whole SMS industry, as it will make texting one of the most trustworthy communication channels available.

Registering your 10DLC number means that you can send texts without the risk that they’ll be flagged or blocked, and that your customers can trust the texts they get from you.

Local numbers are also the best option if you want to get up and running quickly. We’re faster than most alternate providers, and we can generally get you set up with a local number in a day. We’ve worked to keep the registration process smooth and fast, too—you’ll just need to provide basic details about your business and the type of texts you’ll be sending.

How to Get Started with 10DLC

It takes a few steps to register your local number. When you partner with us, our team guides you through the whole process.

Obtain your trust score

Obtain your trust score

We’ll help you submit information about your brand and use case to receive a trust score from an independent rating agency. Carriers use this to determine your throughput per second (TPS).
  • This step is optional but recommended
  • Trust scores range from 1-100
  • A higher score could lead to higher TPS

Learn More

 Text-enable your number or get a new one

Text-enable your number or get a new one

Select the number you’d like to send your messages from. This number is all yours. You don’t share it with any other brands.
  • Text-enable your existing virtual or landline number
  • Your voice service will continue as normal
  • Select an area code and get a new number
Send and receive messages

Send and receive messages

Built for more than just bulk texts, our platform lets you hold one-on-one conversations with your customers using your local number, too.
  • Use MMS to send photos and rich media
  • Leverage advanced features like automated texts
  • Add teammates to help manage replies

A2P local numbers vs. alternatives

See how local number SMS stacks up to messaging on other phone number types, like dedicated short codes and toll-free numbers:

Name Dedicated Short Codes Toll-Free Numbers Local Numbers
Approved for A2P Messaging Yes Yes Yes
Supports Voice Calls No Yes Yes
Local Area Code No No Yes
Number of Msgs Per Second High Medium High

Frequently asked questions about local number SMS

What’s the purpose of 10DLC?

As texting becomes an increasingly popular channel for businesses, carriers want to prevent spam from going out on their networks—while still making it easy for businesses to text. 10DLC is designed to do just that.
Any business that wants to use a local number for texting will need to register it, but 10DLC isn’t your only option. We offer toll-free numbers that are excellent for texting large groups or individuals, or we can help you register a dedicated short code.
The Campaign Registry (TCR) is an independent wireless industry organization that decides your message limit for 10DLC — also known as throughput. They base their decision on factors like which brand is sending the messages, your use case, and your industry.

TCR assigns each brand a Trust Score from one to 100, and brands with higher trust scores receive higher messaging limits.
Your 10DLC fees will depend on which SMS service provider you choose, your messaging volume, and which wireless carriers your contacts use.

For instance, SimpleTexting customers pay a one-time $4 registration fee, a $10 monthly subscription fee, and wireless carrier fees (at no markup).

If you need to send a higher volume of messages than what you received after registration, you can go through a vetting process for $40. The vetting process’ purpose is to see if you qualify for a higher message throughput, and our team will walk you through the easy process.
Yes! We can set up a local number on your current business number, even if it’s a landline.
In short, carriers want to be sure that their customers will not receive unwanted, dangerous, and spam-like text messages. Therefore, they ask for detailed information about your company and it’s SMS use case. An independent agency then assigns you trust scores based on whether your use case is low or high risk. A “low-risk” use case may be something like two-factor authentication. A high-risk use case may be sending messages about debt relief.
Application-to-Person (A2P) messages are typically generated via a software application. This is sometimes referred to as an “autodialer.” Person-to-Person (P2P) messaging refers to a conversation or dialogue between two individuals, P2P has low volumes and lower throughput compared to A2P.
There are four popular ways to build your list. Use a text-to-join keyword. Add a web form to your site that lets people sign up online. Import an existing list. Create a mobile-sign up widget.
With 10DLC, you can send MMS messages from a local number. However, if you want to send a lot of MMS, a short code is the best option.
If your business registration and use case is accepted and doesn’t need additional information, it generally takes only minutes for our team to submit your case to TCR and have your number activated.

Registration approval will be delayed if your business information and use case don’t match. Our team will reach out to you to work out any issues before submitting the case to TCR.

Not every SMS service provider has quick 10DLC registration processes like ours, so check reviews before upgrading. For instance, customers of platforms like Twilio report slow 10DLC application processing times.

Ready to Try Texting for Your Business?

Start your free two-week trial to get a preview of our local number texting service. No credit card required.

Published: September 29th 2023