Here’s Why Text to Order Is the Next Big Thing in E-Commerce
The number of direct-to-consumer (DTC) brands investing in text to buy shows us what the future of e-commerce looks like. Here’s why.
Here’s How to Measure Your Abandoned Cart Recovery Rate
Find out what an abandoned cart recovery rate is, how to calculate it for your e-commerce store, and how to improve it.
9 Useful Tips for Collecting Phone Numbers for SMS Marketing (Updated)
One of the most important things you can do as a marketer is grow your audience. Use these tips to grow your SMS subscriber list and collect phone numbers.
Why You Should Include Non-Promotional Content in Your Texts
Including helpful, useful information in your texts, rather than just your product or service itself, can pay dividends. Here's how to do it.
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How to Use In-Store Messaging Successfully
Learn what makes a successful in-store message display as well as how text-enabling your ad can be the key to driving more sales.
Here’s Why You Need to Avoid Pre-Checked Opt-In Boxes
Growing lists is a great thing—as long as that growth is meaningful. Pre-checking opt-ins can set your marketing efforts up for failure. Here’s what to do instead.
