Drew Wilkinson

Drew Wilkinson's Posts

Drew Wilkinson is the Head of Marketing at SimpleTexting. Drew has more than a decade of experience managing successful integrated marketing programs to build brands, raise awareness, and generate demand.

What Is Transactional SMS?

What is the difference between a transactional SMS and a promotional SMS? And why does this difference matter? Get the lowdown here.



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What to Look for in a School Messaging System App

Choosing a school messaging app can be challenging. In this simple guide, you’ll learn how to pick the right app to send texts to students, parents, and faculty.

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How to text customers when their order or table is ready

Sending a text message when a customer's food or table is ready is just one way to run a restaurant more efficiently with text messaging.



Want to Send Slack SMS Notifications? Here’s How

Do you use Slack as your powerful, centralized hub for all things sales and support? And do you currently text your customers? Then this article is for you.

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What Are The Different Types of Mobile Marketing?

Mobile marketing can propel your marketing to the next level, but where do you start? Learn more about the different types of mobile marketing in this article.

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Do Texts With Photos Generate a Higher CTR? Here Are the Results From Our A/B Test

We split a subscriber list in two and sent each half an identical campaign—only one had a photo and the other didn't. Here's how each campaign performed.