All it takes is one person to hit “reply all” to a mass email to trigger tens or hundreds more reply all’s that look something like this:
Now you have confused staff, customers, and clients who are likely to mute or unsubscribe from your emails which could result in important information going undelivered.
When people learn about SimpleTexting’s mass texting service, a common question we get is: if someone replies, will it go to the whole group?
The answer is absolutely not.
If you’re a business or organization that wants to text large groups at once without the ability to reply all or create a giant thread, we have the group texting solution for you.
One-way group text messaging is a feature that allows your business or organization to send an SMS or text message to a large group of recipients while preventing recipients from replying to the entire group.
By nature, a group message on a personal phone creates one large thread. Meaning everyone can see all the messages sent and received.
This can be great if you’re looking to chat collaboratively without starting a busy email thread.
However, SMS software and texting apps are different because they can enable something called one-way group messaging.
Here, only the sender can send messages to the group, everyone else is simply a viewer. Additionally, nobody else can see the other recipients’ names or phone numbers—only the sender can.
This kind of messaging allows you to contact big groups at once with the same feel of a personalized, one-on-one chat.
Group texting apps, also known as broadcast text apps, work by connecting the sender to the recipients via the internet as opposed to a mobile phone.
But first, you’ll need the help of text marketing software—like SimpleTexting. Services like us give you one-way messaging power. We’ll even set you up with a dedicated phone number, or help you text-enable your current one.
The only caveat is your contacts, also known as subscribers, must give you express written consent to send them a group message.
Consent is just an industry term meaning they give you permission to send them texts by either texting in a keyword, filling out a form, or checking some kind of consent box!
When you’re ready to send a message, also known as a campaign, you simply write it out, select the list you want to send it to, and presto! The message delivers to your group at once, but appears to the recipient as if it was a text message sent to only them.
If someone decides to reply, their message goes directly into your Inbox where you can respond, snooze, resolve, or leave notes on the conversation.
Here’s what the Inbox looks like in our one-way group text messaging app:
The easiest part is getting started. There are a variety of texting platforms that offer broadcast texting capabilities. With SimpleTexting, you can try it out for free for 14 days!
Here’s a video that covers the basics of how to send out a one-way group message:
Once you sign up you’ll do a few things:
Once you’ve completed these quick steps, you’re ready to go!