Navigating SMS Blog

Strong opinions and shared thoughts on text marketing, business, and tech. By the makers of SimpleTexting.

How to ask customers for reviews: 11 tactics with real-life examples

Reviews are one of the top indicators customers look for when evaluating your business. Here's how to ask customers for reviews using 11 tactics.



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10 exceptional email newsletter examples for your small business

Are you thinking about starting an email newsletter and looking for inspiration? These real-life examples will help you kickstart your small business's email marketing strategy.

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Drip email marketing: Why, how, and when to use it

Learn how to set up drip email campaigns and why the experts say they’re a winning strategy for businesses.



Email marketing 101: Meet your new favorite marketing channel

Wondering how to start an email marketing program? Get the step-by-step guide here.

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Small business online presence: 6 essentials to get noticed

Capture your community's attention with a thoughtful online presence. These 6 reliable tactics are easy to implement for any small business.

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How to respond to an employee texting in sick

You can show empathy and direct the process when an employee texts in sick. Here's how to handle it from normal sick requests to potential problem pattern behaviors.