Navigating SMS Blog

Strong opinions and shared thoughts on text marketing, business, and tech. By the makers of SimpleTexting.

Fast Facts About the First SMS Text Ever Sent

How and what we text has changed a lot over the years. Learn about what started it all back in 1992.

Image for Hurricane Sandy & Texts to Stay Safe

Hurricane Sandy & Texts to Stay Safe

With Hurricane Sandy barreling down on the East Coast—and our Manhattan office in her sights—many of us here at SimpleTexting are working from home today. Here are a couple ways text messaging is making it easier to battle off the storm. If you’re in Sandy’s path, remember to stay safe and indoors. You can find open […]

Image for Political Texts Garner Funds & Scrutiny

Political Texts Garner Funds & Scrutiny

Text messages are emerging as a big player in this year’s elections, specifically in terms of fundraising. A full 10% of 2012 presidential campaign donations have come through texts, according to a new report out by Pew. Interestingly, the report also found that Democrats are more likely to donate via cellphones or online, while Republicans are […]

Text Messaging a Game-Changer for Political Campaigns

Ever since Barack Obama texted 3 million people to announce Joe Biden as his running mate in 2008, text messaging has been recognized as a game-changer in politics. This year, it’s a must-have for both presidential campaigns. Romney recently announced his own VP pick, Rep. Paul Ryan, with a text message to his supporters. Both […]

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Image for “Text-to-Win” Sweepstakes Are Even Easier with SimpleTexting!

“Text-to-Win” Sweepstakes Are Even Easier with SimpleTexting!

A text-to-win contest is one of the most popular SMS marketing campaigns, and for good reason: It’s easy to run, easier to enter, and yields valuable contact information for future text promotions. Now it’s even easier with SimpleTexting’s new Text-to-Win feature! From the Apps tab at, click “Text-to-Win” and then “Create Campaign.” Fill in the […]

Image for SimpleTexting Donates Services to Search for Missing Girl

SimpleTexting Donates Services to Search for Missing Girl

On June 26, 2012, 19-year-old Linnea Lomax walked out of a mental health clinic in Sacramento, California. She has not been heard from since. HelpFindLinnea is an organization of volunteers dedicated to locating Linnea and bringing her safely home. We’re donating our text messaging services to HelpFindLinnea to help them coordinate their search efforts. Here’s […]