Strong opinions and shared thoughts on text marketing, business, and tech. By the makers of SimpleTexting.
If you ever wanted a glaring example of text message marketing done wrong, just check out Papa John’s, currently being sued for $250 million. The pizza chain allegedly sent 500,000 illegal text messages to its customers back in 2010. Why were they illegal text messages? Because Papa John’s never got consent to text their customers. They […]
Superstorm Sandy has hit the East Coast—hard. In the wake of the massive floodings, property damage, and loss of life, officials are urging people to text, rather than call. Why send a text instead of making a call? A couple reasons. Texts are faster and easier to deliver than a call—they take up much less […]
With Hurricane Sandy barreling down on the East Coast—and our Manhattan office in her sights—many of us here at SimpleTexting are working from home today. Here are a couple ways text messaging is making it easier to battle off the storm. If you’re in Sandy’s path, remember to stay safe and indoors. You can find open […]
Here at SimpleTexting, we’ve personally seen how inventive people can be with text messages. Whether it’s SMS business cards or mobile coupons, texting’s simplicity and versatility is matched only by the endless creativity of our users. But even we wouldn’t have thought of this. Dairy farmers in Switzerland are using SMS to alert them to […]
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We’re proud to announce another exciting feature here at SimpleTexting: Group Text from Phone. Group texting allows you to send a text to your list of subscribers, even if you can’t get to a computer, even if you don’t have a smartphone—even if you can’t get online! All it takes is—you guessed it—a text message. […]
Churches, synagogues, and other religious organizations are using text messaging and SMS in innovative ways to stay connected with their congregations.