Phones in 2019 can be a distraction to the say the least. The most recent studies show that Americans check their phones an average of 80 times a day!
With that fact in mind, there’s one undeniable truth: like it or not, cellphones have found their way into the workplace. So, as an employer, how can you lean into that and turn it into something advantageous? And, as an employee, how can you ensure that you’re following proper “textiquette”?
Our solution comes in the form of welcoming professional text messaging into the workspace. We’ll explore best practices for bringing texting into your professional world as well as cover some essential do’s and don’ts for sending work-appropriate texts.
We’ll begin by saying that what is appropriate for each workspace varies. The rules at Barstool Sports, for example, are probably a lot different than that the ones at New York-Presbyterian Hospital. It’s always best workplace communication practice to consult with your HR department before trying anything new.
That being said, there are some foundational text etiquette rules that any kind of organization could benefit from following:
Now that you know the most basic rules, let’s talk about the best ways to enforce them. In this case, awareness is the name of the game. You can’t expect people to follow rules they don’t know about, even if most of them are common courtesy. It’s always better to over explain than under.
Here are a few easy ways you can take your newly created business sms policy and share that information with your employees:
If these rules left you feeling overwhelmed, take a deep breath. While it’s important to go over them, it’s equally as important to review what makes it all worth it. After all, we wouldn’t have built a business centric to texting if we didn’t believe in its remarkable capabilities!
In fact, most of the text etiquette rules are less about limiting liability, and more about encouraging the kind of behavior that makes professional text message communication effective!
A few of the benefits text messages can have professionally include:
We could go on and on. In fact, we already have:
[Read: The Benefits of Texting]
Businesses are almost always looking for ways to work more efficiently. Technology has undeniably (and at times controversially) helped in doing just that. Texting is no exception.
When it comes to making professional communication more efficient, texting does so thanks to two things: its speed and its reach. Efficiency is most synonymously associated with working faster, so we’ll begin there.
Texts are read quickly— 95% are read within three minutes. Faster access leads to faster responses— average response time to a text message is around 90 seconds. And when you’re not stuck waiting around for a response (email takes on average 90 minutes to receive one) you spend less time stuck on a task or project. Faster information sharing gives way to more efficient work.
Equally as effective in boosting efficiency it the sheer reach of SMS. As we already mentioned, close to 5 billion people are texting on mobile devices. GSMA Intelligence predicts that number will increase to 6 billion by 2025. Thanks to advancements in things like VoIP technology, a mere internet connection can connect all 6 billion of these people through texting. How’s that for breaking down professional communication barriers?
Bringing it back full circle, we’ll close with some final helpful hints for finding the right voice in your professional texts. Our biggest piece of advice is, even though texting may feel casual, you always want to keep professional text messages formal. That means including your name, proper salutations, and proper regards.
Other tips for keeping work texts professional include:
If you have any questions about how a platform like us can help you introduce and facilitate a professional text message program within your organization, reach out. We’ve seen plenty of success across industries, and we’d be happy to help you realize your internal and external communication goals.