Navigating SMS

SimpleTexting’s new Segments feature lets you set up customer segmentation right inside your account. Make your text message marketing even smarter by targeting specific groups of subscribers and sending them campaigns tailored to their interests or demographics.

Nearly 50% of Americans say they spend at least some time working remotely or from home. How fast is the remote workforce growing, and what are some of the benefits of working remotely? Discover fascinating statistics about this growing employment trend in the U.S.

With nearly everyone sending text messages these days, you may be wondering what kind of texting etiquette to practice. What is and isn’t appropriate to send via text message? Learn some fun facts about texting etiquette in this helpful guide.

Congrats to Addison and Emily, our 2017 college scholarship contest winners! There were 1,000+ submissions this year, and these two essays came out on top.

MMS marketing lets you enhance your text campaigns with images, gifs, video, and audio. SimpleTexting now has this feature available for U.S. customers.

If a man won’t take “no” for an answer, you can give him The Mary Sue Rejection Hotline number instead of your own—(646) 926-6614.

Looking to build an SMS marketing list filled with truly interested contacts who won’t report you for spam? You should try a double opt-in process.

A mobile reading app called Hooked is keeping millions of people engaged by using a fresh storytelling format—text messages.

In our Text Messaging for Schools industry guide, we wrote about how schools can use SMS to send reminder texts, emergency alerts, and more to keep students engaged and in-the-know. A related story appeared in The New York Times in a Jan. 6 op-ed, “Text Your Way to College,” showing how text messaging can have a significant impact on college enrollment among low-income students. In a 2013 study, […]

How are businesses and news outlets using SMS marketing today? The possibilities with text marketing are virtually endless, but one of the most popular features is to send customized alerts to subscribers. Interested in hearing about the latest current events the moment they happen? With text message marketing, now you can. Most of America’s leading news sources, like CNN, allow you to […]

Want $1,000 for college? SimpleTexting can help make that happen. SimpleTexting is offering a $1,000 College Scholarship for a deserving Canadian high school senior or current college student. If you are currently enrolled in college or headed there in 2016-17 and want to win a $1,000 college scholarship to help cover expenses, consider entering the SimpleTexting […]

Want $1,000 for college? SimpleTexting can help make that happen. For the 2nd year in a row, SimpleTexting is offering a $1,000 College Scholarship for a deserving high school senior or current college student. If you are currently enrolled in college or headed there in 2016-17 and want to win a $1,000 college scholarship to help […]

Rich media is a great way to engage with your subscribers. You can link to things like images, coupons, or even videos in your SMS marketing message.