Drew Wilkinson's Posts
Drew Wilkinson is the Head of Marketing at SimpleTexting. Drew has more than a decade of experience managing successful integrated marketing programs to build brands, raise awareness, and generate demand.
Drew Wilkinson is the Head of Marketing at SimpleTexting. Drew has more than a decade of experience managing successful integrated marketing programs to build brands, raise awareness, and generate demand.
The emergence of conversational commerce represents the next big opportunity for brands and retailers to capture and engage with their audience.
You can't afford to inconvenience diners with voicemails and confusing phone tag games. Send them reservation text messages instead.
The number of direct-to-consumer (DTC) brands investing in text to buy shows us what the future of e-commerce looks like. Here’s why.
Including helpful, useful information in your texts, rather than just your product or service itself, can pay dividends. Here's how to do it.
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Growing lists is a great thing—as long as that growth is meaningful. Pre-checking opt-ins can set your marketing efforts up for failure. Here’s what to do instead.
Mobile sales accounted for close to 70% of Cyber Monday purchases last year. Here’s how to build a text marketing strategy that takes advantage of the dominance of mobile shopping.
