Drew Wilkinson

Drew Wilkinson's Posts

Drew Wilkinson is the Head of Marketing at SimpleTexting. Drew has more than a decade of experience managing successful integrated marketing programs to build brands, raise awareness, and generate demand.

How to communicate a shipping delay to customers

40% of consumers report delivery is the single most important factor in an online purchase. Here’s how to ensure you don’t overpromise and underdeliver.



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What’s growth hacking? And is it evil?

The recent Netflix documentary “The Social Dilemma” portrays growth hacking as an evil tool wielded by tech giants. Is that really the case?

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The Best Franchise Text Strategies

SMS is one of the most effective ways for franchise systems to communicate. Here are five ideas to help you get started.



Telehealth SMS Is Critical for Patient Engagement

Due to the coronavirus pandemic, telemedicine looks like the future of health care. Here’s the role that SMS can play.

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The Nonprofit Content Marketing Playbook

We can assure you that content marketing is not a buzzword. It’s a strategic and fundamental part of growing your brand online. Here’s how to do it at your nonprofit.

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Is email marketing dead? The no BS answer

Email marketing is far from dead, but brands are finding it harder to stand out. Here’s what the data says about emails changing value.