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Navigating SMS

Strong opinions and shared thoughts on text marketing, business, and tech. By the makers of SimpleTexting.

Image for Text – Don’t Call, in the Aftermath of Sandy

Text – Don’t Call, in the Aftermath of Sandy

Superstorm Sandy has hit the East Coast—hard. In the wake of the massive floodings, property damage, and loss of life, officials are urging people to text, rather than call. Why send a text instead of making a call? A couple reasons. Texts are faster and easier to deliver than a call—they take up much less […]

Image for Hurricane Sandy & Texts to Stay Safe

Hurricane Sandy & Texts to Stay Safe

Image for Political Texts Garner Funds & Scrutiny

Political Texts Garner Funds & Scrutiny

Image for Mobile on the Rise, Texting Still on Top

Mobile on the Rise, Texting Still on Top

Image for Women Text Emoticons Twice As Often As Men, Study Finds :-O

Industry News

Women Text Emoticons Twice As Often As Men, Study Finds :-O

Who knew? 😮 A new study by Rice University finds that women are twice as likely to use emoticons in text messages than men. The 6-month psychological study surveyed over 124,000 texts from men and women. Here’s the most revealing stats from the study: 100% of participants used emoticons, but only in 4% of all […]

Image for Women Text Emoticons Twice As Often As Men, Study Finds :-O

Women Text Emoticons Twice As Often As Men, Study Finds :-O

Who knew? 😮 A new study by Rice University finds that women are twice as likely to use emoticons in text messages than men. The 6-month psychological study surveyed over 124,000 texts from men and women. Here’s the most revealing stats from the study: 100% of participants used emoticons, but only in 4% of all […]

Image for SMS & Swiss Cows in Heat

SMS & Swiss Cows in Heat

Image for Group Text from Phone – Send Text Campaigns from Your Phone!

Group Text from Phone – Send Text Campaigns from Your Phone!

Image for Texting and Religious Services: A Match Made in Heaven?

Texting and Religious Services: A Match Made in Heaven?

Image for 3 Innovative Ways Text Messaging Helps Animals

3 Innovative Ways Text Messaging Helps Animals

Image for Text Messaging a Game-Changer for Political Campaigns

Text Messaging a Game-Changer for Political Campaigns

Image for “Text-to-Win” Sweepstakes Are Even Easier with SimpleTexting!

“Text-to-Win” Sweepstakes Are Even Easier with SimpleTexting!

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Image for SimpleTexting Donates Services to Search for Missing Girl

SimpleTexting Donates Services to Search for Missing Girl

On June 26, 2012, 19-year-old Linnea Lomax walked out of a mental health clinic in Sacramento, California. She has not been heard from since. HelpFindLinnea is an organization of volunteers dedicated to locating Linnea and bringing her safely home. We’re donating our text messaging services to HelpFindLinnea to help them coordinate their search efforts. Here’s […]

Image for Make Even the Longest URLs Tiny and Text-Friendly!

Make Even the Longest URLs Tiny and Text-Friendly!

Image for Generate a Buzz: 3 Ways Text Messaging Enhances Your Content

Generate a Buzz: 3 Ways Text Messaging Enhances Your Content

Image for Announcing New Features! Autoresponders and Threaded Conversations

Announcing New Features! Autoresponders and Threaded Conversations