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Mobile App Captivates 20 Million with Text Message Stories

A mobile reading app called Hooked is keeping millions of people engaged by using a fresh storytelling format—text messages.



Image for Harvard Research App Uses Texts to Track Happiness

Harvard Research App Uses Texts to Track Happiness

Track Your Happiness is a free iPhone app developed at Harvard as “a scientific research project that investigates what makes life worth living.” The idea, according to the App Store description, “is that by measuring your experience at many individual moments, you’ll get an accurate picture of your life and the determinants of your happiness.” Once […]

Image for The 2016 SimpleTexting ,000 College Scholarship Winners

The 2016 SimpleTexting $1,000 College Scholarship Winners

Congratulations to the 2016 SimpleTexting $1,000 College Scholarship Contest winners: Sarah Dai Calgary, AB University of Toronto prospect (jump to essay) James Whitbread Pullman, WA Washington State University (jump to essay) Entrants were asked to write an essay expressing how their mobile device improves their lifestyle. We received more than 200 submissions from students in the U.S. and […]