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Image for FCC Confirms Legality of Opt-Out Messages

FCC Confirms Legality of Opt-Out Messages

Text message marketing is regulated by, among other bodies, the Federal Communications Commission (FCC) and the Telephone Consumer Protection Act (TCPA). Last week, the FCC made an important ruling, giving SMS marketers more freedom to practice good customer service. The ruling confirmed the legality of sending a confirmation message to recipients who opt out of an SMS […]

Image for First Text Sent 20 Years Ago Today

First Text Sent 20 Years Ago Today

Image for Steve Madden Sends Illegal Text Messages, Puts Up  Million Settlement

Steve Madden Sends Illegal Text Messages, Puts Up $10 Million Settlement

Image for Quitting Smoking? Try Texting

Quitting Smoking? Try Texting

Image for 4 out of 5 People Texting, Pew Finds

Industry News

4 out of 5 People Texting, Pew Finds

80% of American cellphone owners are texting, up from 57% in 2007, according to a new study by the Pew Research Center. Credit goes to the New York Times Bits Blog for spotting the stat first. The new report confirms what we speculated in an earlier blog post, that “rumors of texting’s demise are greatly exaggerated.” […]

Image for 4 out of 5 People Texting, Pew Finds

4 out of 5 People Texting, Pew Finds

80% of American cellphone owners are texting, up from 57% in 2007, according to a new study by the Pew Research Center. Credit goes to the New York Times Bits Blog for spotting the stat first. The new report confirms what we speculated in an earlier blog post, that “rumors of texting’s demise are greatly exaggerated.” […]

Image for Papa John’s Sends Illegal Texts, Faces 0 Million Lawsuit

Papa John’s Sends Illegal Texts, Faces $250 Million Lawsuit

Image for Mark Cuban Mad at Facebook’s 15% Reach

Mark Cuban Mad at Facebook’s 15% Reach

Image for Are We Texting More or Less?

Are We Texting More or Less?

Image for Texting Crucial to Election Day Push

Texting Crucial to Election Day Push

Image for Text – Don’t Call, in the Aftermath of Sandy

Text – Don’t Call, in the Aftermath of Sandy

Image for Hurricane Sandy & Texts to Stay Safe

Hurricane Sandy & Texts to Stay Safe

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Image for Political Texts Garner Funds & Scrutiny

Political Texts Garner Funds & Scrutiny

Text messages are emerging as a big player in this year’s elections, specifically in terms of fundraising. A full 10% of 2012 presidential campaign donations have come through texts, according to a new report out by Pew. Interestingly, the report also found that Democrats are more likely to donate via cellphones or online, while Republicans are […]

Image for Mobile on the Rise, Texting Still on Top

Mobile on the Rise, Texting Still on Top

Image for Women Text Emoticons Twice As Often As Men, Study Finds :-O

Women Text Emoticons Twice As Often As Men, Study Finds :-O

Image for SMS & Swiss Cows in Heat

SMS & Swiss Cows in Heat

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